AI Insights · Timothy · July 2025
Top 5 Social Apps on Android in Estonia: Q2 2025 Performance
Explore the performance trends of the top social apps in Estonia on Android during Q2 2025, with data insights from Sensor Tower.
In the second quarter of 2025, Estonia's Android platform saw notable trends among the top social apps. Here's a breakdown of their performance based on data from Sensor Tower.
TikTok - Videos, Shop & LIVE experienced a consistent rise in weekly revenue, starting at approximately $10.3K and peaking at $13.2K by the end of June. Weekly downloads fluctuated slightly, with a peak of 1K in late April and a slight dip to 977 by the end of June.
Threads showed steady weekly downloads, starting at 722 and reaching a high of 916 towards the end of the quarter. However, there was no revenue generated during this period.
Instagram demonstrated a significant increase in revenue, starting from $413 and climbing to $1.5K by the end of June. Downloads followed a similar upward trend, peaking at 752 during the last week of the quarter.
Facebook maintained a stable performance with revenue beginning at $196 and reaching $356 by the end of June. Downloads saw a gradual increase, peaking at 465 in the final week.
Bigo Live - Live Streaming App saw fluctuating revenue, peaking at $265 in early June before settling at $165 by the end of the month. Downloads showed a similar pattern, with a peak of 400 in late May.
These insights highlight the dynamic nature of social app performance in Estonia. For a more detailed analysis, visit Sensor Tower for comprehensive data.